We spent some time this morning surfing about the Interwebs looking for some helpful and/or interesting Valentine’s Day statistics 2013. We can’t vouch for the reliability of the sources but it makes for some interesting reading!
53% of Women Would End Their Relationship if They Didn’t Get Something for Valentine’s Day
A US survey shows that 53% of women would call it off with their man if he doesn’t put in the romantic effort on Valentine’s Day.
Drop this Valentine’s Day statistic into your next email newsletter quick before the big day. Casually (but loudly) mention it to an imaginary friend on the phone every time a reluctant-looking male is half-heartedly inspecting price tags!
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59% Plan to Spend More On Valentine’s Day In 2013
Another survey claims that “regardless of gender, 59% of Americans plan to spend at least the same this February holiday as they did last year, 23% plan to spend more, and only 18% plan to spend less.”
Hopefully this means good news for Aussie florists this year too!
A UK survey claims that 45% of Britons claim to be intending to spend about $35AU each this Valentine’s Day with approximately 31% of gifts likely to be flowers. Meanwhile US stats show US citizens on average intend to spend about $63AU each in 2013. Stats from 2012 put the actual average US spend for that year at a higher $111AU.
Wonder what the average Australian Valentine’s Day spend is? We couldn’t find that anywhere online.
Australian Valentine’s Day Statistics
We found it hard to find any statistic about predicted 2013 Australian Valentine’s Day spending trends but we did find this report suggesting that flower sales in 2012 rose by .7% from 2011 from $45.6 million to $45.9 million.
What was your experience last year? Did you sell more? And what are you anticipating this year? Let us know your thoughts in the comments below.
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